The series of posters is part of the installation ‘This is Basic’. The big pop-up shapes are triangles, circles and squares, by unfolding the poster the shapes open up and become three-dimensional. This transformation highlights the effect of shadow and reflection on the surfaces and shades.
The series is limited to 8 basic colours, both used for the shapes and the background, that makes 192 possible combinations. The posters were presented at the exhibition Lift Off, during the Dutch Design Week 2008. The participants were; Gabriel Lester, Daniera ter Haar & Christoph Brach, Esther Stocker, Krijn Christiaansen & Cathelijne Montens, IJm studio, Thomas Bakker, Tejo Remy & Rene Veenhuizen, Sander Mulder, TTTVO, Maurer United Architects and Bob Copray.